Tushar is part of GroupM South Asia ExCo and leading digital media practise for GroupM South Asia. Tushar is also responsible for investment and corporate business development.

Tushar had launched Digital Media business unit (Interaction) for GroupM India and build up to 300+ member team and expanded services in areas like Content, search & programmatic buying, mobile, digital activation, Social, Insight and digital analytics. GroupM digital Media practise is today largest digital media solution provider with more than 200 active clients. GroupM digital practise has been consistently best performer across all the media and digital awards.

Tushar was also part of SureWaves start-up team. SureWaves is creating the SureWaves Media Grid – An integrated Ad Aggregation, Content Delivery, Network Management, Media Planning & Reporting Platform for multiple forms of digital media other than Internet. SureWaves Media Grid is covering 80% of cable tevision homes across 15 states for advertising and content.

Tushar has been speaker at various online, mobile & digital media summit and is part of IAMAI governing council.