Webcast On-Demand:
Using LinkedIn for Brand Marketing

About

It’s your job to create and sustain positive awareness for your brand throughout the long buyer’s journey and beyond. We can help.

Join LinkedIn's own Andrew Kaplan and Michael McEuen, Director of Demand Generation from AdStage as they demonstrate how to get—and keep—your brand in front of the professionals that matter most to your business. They will cover how to:

  • Get in front of the right people early and often
  • Reach and influence business professionals in the right context
  • Educate your audience with the relevant content they crave
  • Use awareness and engagement to drive bottom-funnel conversions
  • Measure the impact of your branding efforts every step of the way

This webcast will empower you to rethink and reinvigorate your approach to brand marketing on LinkedIn.

Speakers

  • Andrew Kaplan
    Andrew Kaplan
    Sr. Product Marketing Manager
    LinkedIn
  • Michael  McEuen
    Michael McEuen
    Director of Demand Generation
    AdStage