LinkedIn Sponsored Updates
Sponsored Updates enables you to publish relevant content straight to the feed of any member on the LinkedIn site. That means your own brand content will appear right alongside other high-quality updates from news sites, thought leaders, and member connections. It's a great way to get your message in front of the people that matter most to your business.
In fact, in less than an hour Andrew Kaplan, Group Manager of Product Marketing at LinkedIn, will show you how to create and sponsor content, set up campaigns, and measure performance.
- Keep your content relevant
- Build trust through authenticity
- Boost performance using images and video