Inside the Millennial Marketer's Mind
On-demand webinar broadcasted from the LinkedIn Studios

Millennials are the largest, most diverse generation around the globe. By 2020, they will make up 50% of the workforce. Marketers are desperately trying to understand this group because they know how much purchasing power millennials already have (around $1 trillion annually – nothing to sneeze at), and that they’ll only get more powerful in the next decade.

There are 114 million millennials on LinkedIn alone. Reaching them effectively begins with understanding their unique mindset.

That’s why we’ve gathered a group of top millennial marketers to discuss:

• How millennials make purchasing decisions
• Advice for marketers looking to reach millennials
• What millennials predict for the future of marketing
• What millennials want in a job
• Personal branding tips for fellow millennials