Full-Funnel B2B Success: Driving Results with Video on LinkedIn

Are you ready to transform your full-funnel B2B marketing strategy and drive real business outcomes? 

Join our LinkedIn experts, Bridget Black and Ashlie Williams for an exclusive webinar that unveils how video is revolutionizing the buyer journey—from awareness to lead generation—and delivering measurable impact across the funnel.

Whether you're aiming to boost brand visibility, deepen engagement, or accelerate pipeline growth, this session will equip you with cutting-edge insights, proven strategies, and inspiring case studies to help you win in today’s competitive B2B landscape.

🔍 What You’ll Learn:

⦁ How the B2B buying cycle has evolved.

⦁ Why video is outperforming other formats for B2B campaigns on LinkedIn.

⦁ How to build a full-funnel strategy using LinkedIn’s Video ad formats.

⦁ Ways to drive brand awareness, engagement and lower cost with In-Feed and LAN Video Ads.

⦁ How to use BrandLink, CTV Ads, Thought Leader Ads and Event Ads to reach decision-makers across platforms.

⦁ Real-world success stories from brands like Kashable, Dialpad, and ServiceNow.

Sign up now!

Register Now for Live Webinar

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Featured Speakers

Ashlie Williams
Ashlie Williams
Senior Solutions Marketing Manager,
LinkedIn
Bridget Black
Bridget Black
Principal Product Marketing Manager, Video, LinkedIn