Customer stories

AstraZeneca marketers used LinkedIn to run a branded Sponsored Messaging campaign, providing the highest click-through rate the product has seen on any social media platform.

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How marketing automation company, Autopilot, earned 500+ quality leads in 3 months.

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Supermetrics’ data integration with LinkedIn boosts Atomic 212’s productivity by 30%

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Learn how LinkedIn can help you engage with consumers looking to invest. In this case study we highlight how LinkedIn helped one of the world’s largest asset managers gain new deposits totaling 5,454x the cost of the campaign.

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Find out how BNY Mellon Wealth Management used LinkedIn targeting tools to reach a niche audience of ultra-high-net-worth individuals and curated content to engage them.

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Learn how Census used LinkedIn to get in front of their niche audience and achieve unprecedented results.

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Talking simulation helps decision-makers visualise new ways of working

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Investing in ad content personalization maximizes engagement and lead generation

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Design Pickle drives $1.8M in revenue with SMB-focused LinkedIn campaign

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DDI proves LinkedIn’s ability to drive leads at a positive ROI.

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360-degree communication and audience segmentation help Dior reach new audiences

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DP World is the leading provider of worldwide smart end-to-end supply chain logistics, enabling the flow of trade across the globe.

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Duke University achieves unprecedented conversion rates using Sponsored InMail.

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Eastspring Investments used Dynamic Ads and Sponsored Content to successfully grow its follower base by 20%.

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Eftsure, a FinTech solution based in Australia, achieved outstanding marketing results by integrating LinkedIn Ads with Dreamdata insights.

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EHS Insight uses Sponsored Content to generate leads and establish credibility with a new target audience.

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Eftsure’s full-funnel demand marketing strategy on LinkedIn drives 50% higher ROI.

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LinkedIn transforms lead generation in a tight timeframe for ESSCA.

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Learn how the EC brings investment and opportunity together on LinkedIn.

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Expensya is a web and mobile solution that automates every stage of the business spend management process for companies regardless of size or sector.

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Freshworks supercharges brand reach and fast-tracks growth into the US with LinkedIn’s Connected TV ads

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Florida International University Online uses LinkedIn to boost enrollment in niche professional programs.

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Genesys develops and optimizes its account-based marketing strategy with LinkedIn targeting and thought leadership Sponsored Content, yielding 60% more net new leads.

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Gimmonix drives more conversions with lower CPLs using a focused LinkedIn approach

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Global Village generates 1800% boost in leads using sponsored content

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Gorgias is a helpdesk designed for e-commerce stores.

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Grant Thornton Bharat’s LearninGT boosts lead conversion rate by optimising LinkedIn Ads

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GSK used LinkedIn Thought Leader Ads to spotlight its leaders and drive record-breaking engagement on global health.

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Explore how GSK and Publicis leveraged LinkedIn to boost brand perception and favorability.

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HDFC Life increases average lead validity by 175% on LinkedIn

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HelloGbye uses LinkedIn to connect with high-quality B2C leads in a professional space.

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How Hired sparks open dialogues with job seekers through Conversation Ads

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Hiredly turns to LinkedIn to generate a steady pipeline of quality leads.

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Swiss luxury watchmaker Hublot expands online presence thanks to precision LinkedIn campaign

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HP increase engagement and brand favorability with LinkedIn's CTV Ads

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Swiss luxury watchmaker Hublot expands online presence thanks to precision LinkedIn campaign

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ICF leverages LinkedIn to drive awareness and increase membership.

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IFS develops and delivers enterprise software for companies around the world that manufacture and distribute goods, build and maintain assets, and manage service-focused operations.

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Info-Tech rebuilds its SEM strategy with Sponsored Content and drives qualified leads with a 42% click-to-conversion rate.

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Innodisk drives 88% new visitor traffic from LinkedIn

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In Touch Networks Matches Up with the Perfect Candidates via Dynamic Ads

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Invest Qatar used Sponsored Content, Document Ads and Lead Gen Forms to develop audience-targeted campaigns, extending the reach of target geographies and markets.

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IR uses Sponsored Content with Lead Gen Forms to generate leads from a focused target audience.

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Jive uses a multi-product approach to reach prospects at every stage of the buying cycle.

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J.P.Morgan Asset Management successfully re-engages the financial advisor audience by utilizing Sponsored Content, API, the Showcase Page and tailored customer journeys to deliver a consistent stream of relevant actionable content to financial advisors.

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J.P. Morgan Payments transformed its brand-building approach through an innovative collaboration with WIRED Consulting, and targeted engagement on LinkedIn.

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Which social media platform drove the highest click-through rate for Kate Spade? LinkedIn. See how.

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Kinvey generates 38% more leads at a 65% lower cost using Sponsored Content.

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LMS365 is the only cloud-based learning platform built into Microsoft 365 and Microsoft Teams. To fuel the company’s growth ambitions, their marketing team takes on lead generation responsibilities from their headquarters in Denmark.

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Khoros generates 60% of all qualified leads in ANZ from LinkedIn

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KLM used video ads to target and reach a premium audience.

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Lacework drove 6X ROI by expanding to a full-funnel strategy that nurtured prospects from awareness to conversion.

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Lemonade Finds Its Sweet Spot by Developing a Community on LinkedIn.

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LG AI Research’s executive-led Thought Leader Ad earns 3x higher engagement rate and 7% of the Executive’s Followers gained through campaign.

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Lincoln Electric exceeds MQL goals and engages manager-level and above execs.

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Lenovo uses Thought Leader Ads to drive a 63% increase in mid-funnel CTRs.

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LinkedIn sees a 75% increase in open rates and an 800+% increase in conversions.

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Combining LinkedIn Live and LinkedIn Events helped the beauty brand’s showpiece student innovation competition set records and share inspiration in challenging times

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Digivizer’s marketing analytics platform boosts Macquarie Data Centres’ LinkedIn ad conversions by 7.5x in one year

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Synchronised precision accelerates leads for Maserati.

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LinkedIn sees a 75% increase in open rates and an 800+% increase in conversions.

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Combining LinkedIn Live and LinkedIn Events helped the beauty brand’s showpiece student innovation competition set records and share inspiration in challenging times

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Marketo engages a diverse set of audiences using Sponsored Content and Sponsored InMail.

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MarketerHire enhances lead quality and reduces costs with LinkedIn and Zapier

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Mastercard APAC earns 130% follower growth with consistent, compelling thought leadership.

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MG India achieves its lowest-ever bounce rate with LinkedIn

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Microsoft UK takes ABM to the next level on LinkedIn

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Microsoft drives awareness and engagement among a niche educator audience.

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Microsoft use LinkedIn to prove the power of Surface.

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Muck Rack pursues LinkedIn Lead Gen Forms with exceptional success

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Mitsubishi UFJ Financial Group (MUFG) underwent a brand refresh that aligned group entities under a single umbrella brand. MUFG raised awareness of this new brand refresh by utilizing Sponsored Content built around content themes that the brand had identified as key areas of expertise that would be relevant to and resonate with its target audience of global business leaders.

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Munich Re is world-renowned for its reinsurance, primary insurance and insurance-related risk solutions.

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NAB exceeded their regional benchmarks on engagement and CTR using carousel ads

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National Bank sees high engagement and sharp growth in Company Page followers.

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How NICE nurtured objective-beating results on LinkedIn.

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NowToBizness is the first educational and business ecosystem that is transforming the world of sales by equipping learners with distilled, practical knowledge on sales, negotiation, strategy, business, communication, and more.

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OBS Business School used Sponsored Content and InMail to connect the their offering with a quality audience, ready to convert

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The O’Reilly learning platform offers exclusive live training, interactive learning, a certification experience, books, videos, and more, all designed to help technology professionals to develop the expertise they need.

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Palo Alto Networks used LinkedIn's CTV ad functionality to reach its target audience at scale and drive a 36% higher lead form completion rate

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Payhawk is the financial solution that combines credit cards, payments, and expenses into a single experience. To support business growth in the United Kingdom, Germany and Spain, Payhawk’s marketing team needs to drive a consistent pipeline of high-quality leads.

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How Philips translated storytelling into leads on LinkedIn.

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Philips generates 66% of earned media from video for Sponsored Content

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How legal transformation company, Plexus, achieved a 20% increase in monthly sales qualified leads.

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How Philips translated storytelling into leads on LinkedIn.

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Queen’s School of Business uses LinkedIn to boost traffic, leads, and engagement.

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Radware is a global leader of cyber security and application delivery solutions for physical, cloud and software defined data centers. It provides infrastructure, application and corporate IT protection and availability services to large enterprise companies and service providers around the world

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RedHat uses Sponsored Content and Sponsored InMail to effectively reach and engage IT decision makers

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Renault ignites home market advantage on LinkedIn.

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Effective ABM with customised content on LinkedIn delivers a 34% higher click-through rate for Refinitiv

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Rohde & Schwarz fills its pipeline at 80% lower cost per lead on LinkedIn

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Salesforce shifts brand perception with a localised and personalised brand campaign on LinkedIn

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Salesforce drives “unheard of” organic viewership and engagement with LinkedIn Live

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Salesforce achieves unique reach with LinkedIn's CTV Ads and iSpot audience measurement.

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Thinking beyond the show drives awareness and leads for Schneider Electric

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ScreenCloud sees 2.6x improvement in ROAS using Dreamdata and LinkedIn

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SDA Bocconi School of Management, a premium Business School that is widely regarded as one of the best in Europe (5th in the European B-School Rankings 2021), piloted a lead generation campaign on LinkedIn.

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Seed Equity uses Dynamic Ads and Sponsored Content to attract startup investors.

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ServiceMax engages active decision makers on LinkedIn with smart targeting tactics

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ServiceNow aces account-based marketing on LinkedIn.

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Simplilearn achieves 40% growth in followers over a 12-week campaign.

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SnapCap promoted its products and services to small business owners by utilizing Text Ads and Sponsored Content that built engagements beyond single transactions and established long-lasting small business owner relationships.

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Sirar shares how it secured a 38% conversion rate as it finds a new audience of cyber talent on LinkedIn

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