Sales professionals spend less than 40% of their time on non-selling activities, according to LinkedIn’s State of Sales report. More than half of the typical salesperson’s day is spent on activities such as updating their CRM, filling out expense reports, training, and sitting in internal meetings. All of which raises the question: How can sales professionals...

According to the latest data, around 3.5 billion people are now social media users. That’s nearly half the global population. If you’re a seller and you’re wondering whether you should be active on social, this number alone should answer the question.  Of course, it’s not enough to just be on social media. If it were, every sales pro with an Instagram account...

Prospect calling: love it or hate it, this practice will likely always be part of the job. Our methods for communicating with potential customers are now more varied than ever, but there’s still something distinctly connective about getting on the phone and hearing someone’s voice.  With that said, there’s a difference between prospect calling and cold calling....