Dan Swift

Posts by Dan Swift

  • Social Selling: How Listening Leads to Buying [Case Study]

    August 14, 2017

    Your customers are online, and they’re talking to one another about your industry and your product. It’s important to listen to these conversations, because the more you can learn about their likes, dislikes, what’s trending, and what isn’t, the more effectively you can respond – with product tweaks, new features, and communication strategies that better address...

  • Financial Services: Find, Relate and Engage with the Best Prospects on LinkedIn and Hearsay Social

    June 26, 2014

    Social selling leverages your professional brand to fill your pipeline with the right people, insights and relationships. Why has social selling seen such high adoption rates? The buyer’s process has changed: According to the CEB (Corporate Executive Board, 2013), 5.4 people are now involved in the average B2B buying process. The CEB also shared last year that...

  • LinkedIn for Financial Services & Insurance: Where the magic happens!

    March 3, 2014

    As a business leader, it’s your responsibility to research and deploy innovative ways of driving business results. I believe the adoption of LinkedIn Sales Navigator is the most impactful growth opportunity for financial institutions and insurance companies in 2014. LinkedIn Sales Navigator is a premium, enterprise subscription that allows revenue producers to...

  • LinkedIn Sales Navigator for Commercial Banking Wins Hearts...

    February 19, 2014

    LinkedIn won the hearts and minds of bankers at the ABA National Conference for Community Bankers 2014 in Phoenix, AZ this week by...

  • The Adoption of Social Selling at Scale in Financial...

    January 30, 2014

    The Financial Services Industry and Social Selling in 2014 The adoption of ‘social selling’ at scale in the financial services...