David J.P.   Fisher

Posts by David J.P. Fisher

  • A LinkedIn Video Experiment: Does Native Video Drive Reach for Salespeople?

    A LinkedIn Video Experiment: Does Native Video Drive Reach for Salespeople?

    October 2, 2019

    Native video on LinkedIn has become a hot topic. These days it’s common for social media gurus and marketing experts to extol the virtues of video for sharing your brand message and engaging your audience. And with LinkedIn Live still early in its roll-out, video promises to continue to grow in prominence. But if you aren't an influencer with a boatload of...

  • Sales Coaching

    Sales Coaching is Broken — Here's How to Start Fixing It

    May 14, 2019

    These days you can find a coach to help you with everything from your golf swing to your marriage to your life. That's because we've realized that we get better faster when there is a detached and knowledgeable observer helping us along. That certainly applies to sales skills. If you are a sales manager, director, or VP, it's important to realize that sales...