Katie Levinson

Posts by Katie Levinson

  • elevate-post

    Introducing the Official Guide to Employee Advocacy

    November 3, 2016

    Your path to content-driven social selling In today’s social media-driven world, the most crucial buyer decisions take place during social interactions: An IDC survey found that 75% of B2B buyers use social media to make purchasing decisions, and 84% of C-level executives consult social channels during the purchasing process. That’s a powerful argument for...

  • salesforce-into-social-superstars

    How to Turn Your Salesforce Into Social Stars

    June 8, 2016

    Marketers aren’t the only ones seeing the benefits of sharing on social media. According to LinkedIn data, salespeople who regularly share content to their social networks are 45% more likely to exceed quota, and their companies are 57% more likely to get increased sales leads. It’s no wonder then that more and more companies are encouraging salespeople to share...