Fastest Growing Industries for Sales Professionals

July 28, 2014


Sales is a unique profession in that many skills translate between industries. If you are a sales professional looking to make a career switch, you might want to consider a company in a growing industry or an industry that is more popular.

To get a sense of which industries were growing in the number of sales professionals, we analyzed our LinkedIn data to see the percentage change in sales professionals by industry from June 2013 to June 2014. We identified sales professionals by their job titles and determined industry groups based on the companies they worked for. To determine growth, we looked at the increase in number of sales professionals who had a tenure of 1 month or greater from June 2013 to June 2014 and limited our analysis to members who joined LinkedIn before June 2013.

What industries are growing or shrinking in the number of sales professionals?

The top 3 industries that saw the greatest percentage growth in sales professionals from June 2013 to June 2014 were:

  1. Technology- Software
  2. Staffing
  3. Professional Services
  • The 2 industries that saw negative growth in sales professionals from June 2013 to June 2014 were:
  1. Retail & Consumer Products
  2. Telecommunications

Government and Financial Services & Insurance remained relatively steady.

Pct Sales Industry

What industries are most popular for sales professionals?

Nearly half (46%) of all sales professionals are in the following 3 industries:

  1. Retail & Consumer Products
  2. Technology- Software
  3. Professional Services (i.e. real estate, marketing and advertising, public relations and communications, etc.)
  • The three industries that barely have any sales professionals are:
  1. Staffing
  2. Government/Education
  3. Oil & Energy

Pct sales

So, what can you conclude?

If you are a sales professional and you want to be in a popular and growing industry, then you might consider the Technology - Software and Professional Services industry. If you are looking to join a growing but not as popular industry for sales professionals, consider Staffing. If you are hoping to join a popular industry, then consider companies in the Retail & Consumer Products industry.

If you are starting your career out in sales or switching companies, what industry are you considering and why?