Today we’re pleased to announce that LinkedIn is adding assets and engineers from Heighten, a startup with products aimed at making salespeople more productive and effective.
Heighten technology provides three core areas of functionality: sales process tracking, hyper-efficient pipeline reporting and an intelligent notepad.
The sales process tracking feature allows reps and managers to take their sales playbook binder off the shelf and put it into software, making it easier to see actions and content relevant to each pipeline stage.
The sales pipeline reporting feature lets managers and reps see their current opportunities in a more efficient way, and update key opportunity fields like amount, close date, stage and next steps on a single screen, with all changes automatically written back to CRM.
Finally, the intelligent notepad makes it easy for reps to take free-form notes and rapidly move information back into their CRM system with a single click. It also gives them instant access to key deal content such as person and account profiles, collateral, and competitive battle cards. This feature brings note taking into the context of a specific sales opportunity, reduces the heavy lifting involved in CRM data entry, and gives sales reps insights on-command.
Over the next few months we will be evaluating which of these features we’ll be bringing to Sales Navigator. Stay tuned for more details.
I’m also excited by the caliber of talent that Heighten brings to LinkedIn. Their team is world-class and the impact will extend beyond the areas I mentioned above.
We’re excited to see what the future brings with the Heighten team on board. To read more from Heighten's CEO, see Luke Braud’s blog here.
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