Social Selling Strategies Articles

  • Getting-Out-Of-Comfort-Zone

    The First Step to Sales Leadership: Getting Out of Your Comfort Zone

    December 7, 2016

    Every day, you should challenge yourself to get outside of your comfort zone. That may be a well-worn phrase, but it’s still critical advice for living a full life—and for killing it in sales. In fact, pushing yourself to experience that new, uncertain, and—yes, even anxious—feeling is mandatory for business and sales leaders if they want to take their team to...

  • dont-just-check-in

    Don’t Just Check In: Add Value to Build Authentic Relationships Online

    November 28, 2016

    The best salespeople build strong relationships with their prospects time and time again. It’s a process that requires research, social skills, and regular interaction, which is why it translates so well to the world of social media. Sometimes, these business relationships may blossom into long-term partnerships and even friendships. However, though warmth...

  • sales-current-trends

    Report: The State of Sales in 2016, Survey on Sales Strategies

    November 10, 2016

    Sales reps are a competitive bunch—you measure yourself against others, see how you stack up, and look to the competition to pick up new tips, tools, and tactics. What are they doing to land deals that escape you? You’ll hear whiffs, but the answers are often anecdotal. At the same time, there have never been more tools to choose from: new technology has changed...

  • why-being-polite-wont-be-enough-to-win-over-your-prospects

    Why Being Polite Won’t Be Enough To Win Over Your Prospects

    October 18, 2016

    We all hate dealing with an irate salesperson at the shopping mall, and our blood boils when we get into shouting matches with...

  • abm-ultimate-guide

    The Ultimate Guide to Account-Based Marketing and Social...

    October 18, 2016

    Traditionally, marketing messages were crafted to a broad audience in order to attract as many leads as possible. While that seemed...

  • why-closing-is-about-telling-better-stories

    Why Closing is Just a Matter of Telling Better Stories

    September 22, 2016

    Every move customers make is a decision about their future, writes digital content specialist Logan Strain. Even refusing a sale is a...