Your source for sales strategy and social selling tips

  • A Singer on Stage Extends His Hand to the Sky

    Trending This Week: Pitch Perfect Results

    June 15, 2018

    How would you rate your sales pitch? Does it hit all the right notes? Or does it leave prospects wondering what just happened? Our sales pitch typically comes at that pivotal moment when we need to capture attention by clarifying our value and our intent. Before we can create fans and close deals, we first need to firmly establish the potential for a mutually...

  • Look for These 6 Actionable Insights in Your Sales Prospect's LinkedIn Profile

    June 14, 2018

    Prospecting on LinkedIn takes more than mindlessly scrolling through profiles and firing off messages. Using LinkedIn for lead gen means finding the right prospects, which requires knowing how to quickly detect relevant insights. Every prospect’s profile offers clues that can help move a conversation forward. Here are tips on finding the most valuable...

  • Tommy Boy Callahan Auto Parts

    4 Sales Management Lessons from 'Tommy Boy'

    June 13, 2018

    We can’t blame you if Tommy Boy isn’t the first place you turn for sales management insight. It’s just a goofy comedy, right? But maybe it deserves more credit. The 1995 cult classic is really all about sales. It tells the story of Tommy Callahan (no relation), who takes over the family business, Callahan Auto Parts, after his father suddenly passes away. To...

  • Engage Decision Makers

    Your Comprehensive Guide to Engaging Decision Makers on...

    June 12, 2018

    The term “B2B selling” sometimes feels like a misnomer. While technically it’s true that one business is engaging another, this...

  • Avoid these 5 all-too-common mistakes that suppress response rates.

    5 LinkedIn InMail Mistakes That Sap Your Sales Mojo

    June 11, 2018

    When you need to make sure a sales prospect gets your message, it makes sense to use LinkedIn InMail. As mentioned in our new guide,...

  • Trending This Week: Powering Up Persuasion

    June 8, 2018

    What if making a B2B sale were as easy as pressing a button? Press and suddenly a prospect understands exactly why your product should...