Erica Seidel

Posts by Erica Seidel

  • The 7 Questions That Will Take Your Reference Calls From Routine to Revealing

    February 6, 2019

    What question do you always ask when checking references for someone you’re considering hiring? Let’s say you’re going to hire a modern marketing leader, someone who will be paid around 250k a year. And let’s say you anticipate them staying for 3 years. That’s a spend of 750k – a pretty big number. Your due diligence on your top candidates should go beyond a...