Samantha Sturrock

Posts by Samantha Sturrock

  • How to Use Content to Engage Talent on Social Media

    July 8, 2014

    I’m off to Santorini on holiday soon (I’m not showing off, this is related to recruiting, I promise) and I spent hours researching and reading hotel reviews online. What I was doing was a living proof that consumer behaviour has changed dramatically in the past few years – currently 60% of the buying decision is made by researching online before you talk to a...