LinkedIn Best Practices Articles

  • 5 Free (and 3 Paid) Ways to Build Your Employer Brand on LinkedIn

    April 11, 2017

    You already know employer branding is important. In fact, 53% of talent leaders say that they would prioritize investing more in employer branding if money weren’t a constraint. However, more often than not, money is a constraint. But the good news is, there’s a lot you can do without spending a single penny. With over 450 million members and two new members...

  • The Top 10 Buzzwords Recruiters Should Avoid

    January 25, 2017

    You are a recruiter. You talk to dozens of people every day, scan their resumes, hear all about their accomplishments. And your single biggest eye-roll moment (that also happens every day) is when candidates tell you how passionate, how strategic, and how driven they are. Like you haven’t heard these highly evocative and trustworthy descriptions before… ever....

  • LinkedIn CEO Jeff Weiner Shares 4 Tips for Engaging on Social Media

    December 15, 2016

    If you’re one of the 4.8 million people who follow Jeff Weiner on LinkedIn, you probably feel like you know him. Between his likes, shares, comments, and long-form posts, you’re likely familiar with his leadership style, his passion for tech, and his support for his employees. Business leaders often ask Jeff how he’s able to build such a large and engaged...

  • How to Throw a LinkedIn Profile Makeover Party (and Boost...

    December 13, 2016

    When you’ve got a great employer brand, every aspect of talent acquisition from sourcing and outreach to engagement and retention gets...

  • 4 Recruiters With Eye-Catching LinkedIn Profile Headlines

    May 16, 2016

    “Pepsi: We make soda." "Delta: We fly airplanes.” “Nike: We make sports stuff.” If those were advertisements, they’d make for some...

  • 5 Free Things Any Business Owner Should Do on LinkedIn

    April 25, 2016

    With over 400 million members worldwide, LinkedIn is a great place for any business owner to build relationships and learn from people...