LinkedIn Best Practices Articles

  • Photo of woman with her hands covering her eyes

    10 Eye-Catching LinkedIn Profile Headlines to Inspire Your Own

    March 3, 2020

    “Pepsi: We make soda.” “Delta: We fly airplanes.” “Nike: We make sports stuff.” If those were advertisements, they’d make for some pretty boring Super Bowl commercials. Fortunately for us (and them), major brands don’t use such forgettable slogans. Neither should you. When it comes to writing their LinkedIn profile headline (that line of text that appears just...

  • Screenshot of Santa's LinkedIn profile picture and headline

    What Santa Can Teach Us About LinkedIn Profiles

    December 24, 2019

    Have you seen Santa’s LinkedIn profile? Check out his Summary: Since it’s Santa’s busiest season, we were very lucky he found some time to sit down with us and answer a few questions. What makes your profile’s Summary so good? It is packed with personality and passion. It paints a vivid picture of the North Pole culture where employees are intrinsically...

  • 10 Tips for Picking the Right LinkedIn Profile Picture 

    August 5, 2019

    Your profile picture is a key element of your LinkedIn presence. Our research shows that just having a picture makes your profile 14 times more likely to be viewed by others. As a recruiter, that means this little round image is your first chance to make a good impression on candidates — and it's a key element of your recruiter brand. If you already have a...

  • 10 LinkedIn Profile Summaries That We Love (And How to...

    July 16, 2019

    We get it. Writing your LinkedIn profile summary isn’t at the top of your to-do list. You’re not sure what to write. It’s not worth...

  • The Top 10 Words Recruiters Use to Describe Themselves

    February 27, 2018

    As a recruiter, you’re constantly scanning resumes. And likely, your eyes start to glaze over when you see what feels like the...

  • 5 Free (and 3 Paid) Ways to Build Your Employer Brand on...

    April 11, 2017

    You already know employer branding is important. In fact, 53% of talent leaders say that they would prioritize investing more in...