Small Business Articles

  • New LinkedIn Data Shows That Job Seeker Interest Is Shifting to Small Businesses

    October 7, 2020

    Nick Mastronardi needed to hire a software engineer for Polco, his small but thriving company in Middleton, Wisconsin. Polco offers a civic engagement platform on which community leaders can take the pulse of their constituents — and citizens can raise their concerns to City Hall. Talented software engineers are, of course, hard to come by, particularly if you...

  • The Top Startups of 2020: 50 U.S. Companies That Are Rocking the Marketplace and Attracting Talent

    September 23, 2020

    It’s not as though startups don’t have enough challenges already — the mad scramble for talent, investors, and customers while competing with the deeply entrenched giants of the business world. So, what’s a global pandemic on top of all that? Well, it should be enough to level just about any up-and-comer. But, surprisingly, numerous startups are actually...

  • How to Build Diversity and Inclusion into Your Company’s DNA, According to a Diversity-Focused VC Firm

    February 19, 2020

    While the conversation around diversity and inclusion (D&I) has come a long way in recent years, the biggest challenge that chief diversity officers face is making the business case for D&I, with one in four (27%) reporting this is still an issue for them. One company that doesn’t need convincing is Kapor Capital, an Oakland-based venture capital (VC) firm that...

  • How This Fast-Growing Company Built an Employer Brand That ...

    January 27, 2020

    As the fastest-growing restaurant management platform in North America, Toast is scaling at what feels like hyperspeed. We’ve doubled...

  • Photo of crumpled up post-it notes, plus one uncrumpled one that says "oops"

    3 Mistakes Companies Make When Hiring Their First 100...

    January 14, 2020

    After spending nearly a decade helping Fortune 500 companies with organization development, Matt Hoffman decided he’d rather work on a...

  • How LinkedIn Jobs Helps Level the Playing Field for Smaller...

    October 22, 2019

    Diliana Alexander was essentially looking for a needle in a haystack. The cofounder and executive director of FilmGate, an arts...