University Recruiting Articles

  • How Scrapping the Traditional College Recruitment Model Helped LinkedIn Find More Diverse Talent

    February 6, 2017

    As the head of the LinkedIn Campus Recruiting team, I’ve come to realize that traditional college recruiting just doesn’t work anymore - at least when it comes to finding diverse talent. And, as everyone is talking about it these days, increasing diversity is more than just an afterthought for almost every company in technology (LinkedIn included). In fact, it’s...

  • The Most Popular Companies for College Graduates (and What They’re Doing Right)

    November 22, 2016

    After graduating in the spring, a fresh new batch of new grads entered the “real world.” They’re hip, they’re cool (literally too cool for school now) and just about every company is trying to win them over. But for many companies, the challenge is understanding what it is that will appeal to these new young professionals. And, many fear that what they are...

  • How GE and Goldman Sachs Are Using Snapchat to Get Students' Attention

    May 30, 2016

    Snapchat is quickly becoming a very popular social media platform for millennials, and particularly college students. Specifically, one study found an astonishing 77% of college students use Snapchat daily. Companies are starting to get wise to that trend and are now using Snapchat as another channel to connect with young talent and help them recruit. GE is the...

  • Why the LinkedIn Recruiting Team is Waving “Bye-bye” to...

    March 28, 2016

    As the head of the LinkedIn College Recruiting team, last year I realized – my team had to quit doing traditional college recruiting,...

  • How to Determine if an Inexperienced Candidate Will Be a...

    March 17, 2016

    The Catch-22 of first time job seekers is that you need a job in order to get experience, but you need experience in order to get a...

  • Facebook’s Recipe for Hiring New Grads: A Case of Mutual ...

    November 3, 2015

    The new school year is fully underway. And, amid all the excitement of new classes and reconnecting with friends, students are already...