Welcome to Webcast Central; where you can explore industry insights, product and how-to webcasts aligned to what success looks like for your growing business.
Talent Brand [How-To]:
5 Steps To Boosting Your Talent Brand Through Content
Speaker: Elle Green, Talent Brand Consultant, LinkedIn Talent Solutions
Learn how to build a content marketing plan that will boost your talent brand including content that ‘works’ and low-effort, low-cost ways of developing and sharing content.
Talent Brand [Thought Leadership]:
CEB & LinkedIn: Branding for Influence
Speaker: Shaurav Sen, Executive Director, CEB
The best companies are building employment brands that influence the right candidate decisions. CEB’s research shows organisations that brand for influence enjoy a 54% increase in applicant quality, 22% in quality of shortlist, and 9% in quality of hire.
Talent Brand [How-To]:
Talent Brand ROI: Metrics Speak Louder Than Words
Speaker: Elle Green, Talent Brand Strategy & Trafford Judd, Senior Customer Success Consultant – LinkedIn Talent Solutions
Learn how-to measure ROI and demonstrate the impact of your talent brand including four key metrics to measure ROI, identifying partners integral to the journey and building a case for your executive team.
Recruiting [Insights]:
Data-Driven Recruiting: Best Practice
Speaker: Brendan Browne, VP Global Talent Acquisition, LinkedIn
Learn how LinkedIn’s own talent acquisition team adopted a data-driven framework to segment and target critical talent pools – empowering them to shape conversations with hiring managers.
Recruiting [Customer Success]:
How-To Find ‘Hard-To-Find’ Talent
Speaker: Lynette Edmonds, Group Talent Director, Hausmann Communications
Reaching specialist talent requires a strategic approach that starts the right conversations with the right people in the right places at the right time.
Recruiting [Product Insights]:
InMails: The Good, Bad and Ugly
Speakers: Kevin Dubay, LinkedIn & Janice Ceresa, DeVry Education Group
Hear practical examples of InMails that grasp potential candidate’s attention and will improve your response rates.