- If at all possible, eliminate the requirement for resume and cover letter uploads, since our research shows it’s a major turnoff even to active candidates. Allow candidates to submit a complete LinkedIn profile in lieu to increase their chances of applying.
"Phones or tablets don’t make it easy to attach resumes so I have to resort to either copying and pasting it on the company website/email or using my laptop to complete.” Job seeker
- This may require you to eliminate pages of questions that a candidates would never fill on a mobile device. If that seems daunting, do a full review of what’s truly essential to consider an application complete. Shorter will always be better.
- Don’t forget to acknowledge a candidate’s application and get back to them in a timely manner (this is one of the top complaints that candidates have). After all, the recruitment process doesn’t stop when the application is in, nor does the chance for your talent brand to soar – or plummet.
The simplified apply flow shown above yields better results. In early mobile application results on LinkedIn, jobs with a simple and mobile-friendly apply flow yield 50% higher completion rates than those that take the applicant back to their own site for a more complex experience.
