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About & Register

Job seekers have more access to information about potential employers than ever before, thanks to online peer networks and social media. As a result, although organisations spend an enormous amount of time and money on employment branding, these efforts only influence 20% of a candidate's decision to apply. 

Leading organisations realise their employment brand can’t just attract talent anymore - it needs to inform better candidate decisions.

Join CEB & LinkedIn to learn how the best companies are building employment brands that influence the right candidate decisions.

You'll learn how to:

  • Adjust your employment branding strategy and investments to today’s job-seeking environment
  • Create and communicate “disruptive” employment brand messages
  • Identify the mix of channels that are most conducive to today’s new-in-kind messages

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Featured speakers

  • Lauren  Fogarty
    Lauren Fogarty
    Global Solutions Team Lead, LinkedIn
  • Tom Handcock
    Tom Handcock
    Senior Director, CEB