We’re marketers on LinkedIn, just like our customers. Here’s what we learned from our most popular posts this year.
Social media marketing for B2B brands
Learn how to make your B2B brand stand out on social media, and get resources that can help you adapt to the shifting social landscape.
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Finding the right balance of organic and paid is critical to a successful social media marketing strategy. This playbook shows you how to grow efficiently.
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Employee advocacy is becoming a central focus for businesses everywhere. Learn why it's critical, and how top companies are implementing successful programs.
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DXC has more than 155,000 employees in over 70 countries. Here’s how employee advocacy helps unite their brand voice and foster community.
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Learn the marketing metrics that your c-suite cares about in this comprehensive guide.
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Social media is a place to have conversations with your audience, but an inauthentic voice can stop the dialog before it starts. Here’s how to keep it real.
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Learn how ANZ Bank is leveraging employee advocacy to drive positive impact on sales conversions and recruitment.
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Track these three metrics to get started down – and stay on – the right path with your employee advocacy program.
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Understand the essential elements of social media training that effectively empowers your employee advocates.
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Starting a sustainable employee advocacy program hinges on finding and empowering the right champions. Use these tips to get started.
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How employee advocacy and leveraging your employees' social media reach can deliver revenue growth.
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HP's Lauren Gerstner shows how the company is revving up its social media and community marketing.
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Learn how employee advocacy on social media increases trust in your brand, helps create relationships, and can ultimately drive revenue.