Alex Rynne

Posts by Alex Rynne

  • Sound Studio Mixing Board

    What’s Trending: Mastering Your Marketing Mix

    May 19, 2017

    Twenty years ago, marketing was about as complicated as a four-track recorder. Marketers had a few dials to turn, a couple of buttons to push, and that was it. Modern marketing is more like the mixing board above—hundreds of levers, knobs, and dials. Move the wrong knob a millimeter too far, and it can throw off the whole mix. This week’s roundup of trending...

  • LinkedIn Sophisticated Marketer's Sessions

    Announcing Sophisticated Marketer's Sessions: Part 1

    May 16, 2017

    Here on the LinkedIn Marketing Solutions blog, we like to focus on quick, informative posts that help you improve your marketing efforts. Whether it’s brief takeaways from marketing conferences or inspiring case studies, we want to provide value fast. Give us ten minutes and we’ll get you back to work with new ideas to try and best practies to implement. But we...

  • Punch

    What’s Trending: Facts or Feelings? Why Marketing Needs Both

    May 12, 2017

    It’s easy to think of data and emotion as two opposite—or at least largely incompatible—entities. On the one hand, you have cold, hard facts: sterile, reliable, concrete. On the other, you have fuzzy stuff like empathy, feelings, inklings, and anecdotes. As important as the right data is for successful marketing, though, we can’t ignore the emotional component....

  • Spring Cleaning

    Marketing Department Spring Cleaning: What to Toss, What to...

    May 9, 2017

    As the weather warms up and the trees start to bloom, it’s finally time for that most rewarding of activities: Suffering from...

  • Bike Race

    What's Trending: We're Over 25% Of The Way Through 2017

    April 28, 2017

    Every year seems to gather speed as the weeks go by. Valentine’s Day seems like it was last week, but now we’re over a quarter of the...

  • Marketo's Marketing Nation Summit

    Courage & Consistency: 5 Takeaways from Marketo's ...

    April 26, 2017

    This week, 6,000 marketers from around the globe are gathered together at Marketo’s Marketing Nation Summit in downtown San Francisco...