Posts by Divye Khilnani

One of the biggest challenges for marketers is reaching the people who matter most to your business. While LinkedIn Sponsored Content has always let you reach a professional audience in the newsfeed, what if you could reach even more professionals by promoting your content beyond LinkedIn -- on other premium apps and websites where those same professionals also...

At LinkedIn, it’s our top priority to promote your content in a high-quality and brand-safe context. To that end, we’ve taken measures to ensure brand safety within our recently launched LinkedIn Audience Network and give you control over where your ads appear within the network. First, we vet our partner publishers to ensure that they meet LinkedIn’s...

For many marketers, collecting quality leads is hard. On mobile, it’s even harder. That’s because most people don’t want to complete a form on a brand’s mobile website to access a piece of content. Just think -- when was the last time you got excited to fill out a form on your phone? Today, we’re excited to launch LinkedIn Lead Gen Forms, a new solution that...