Cannes International Festival of Creativity Articles

  • Cannes B2B marketing winners

    B2B Winners at Cannes Lions: Then and Now

    July 2, 2017

    Over the years, the Cannes Lions Festival of Creativity has not largely been viewed as a B2B-slanting event. Highlighting creativity and innovation in advertising and communications, the big prizes have often gone to high-profile consumer-facing campaigns. But the recent advances of B2B are unmistakable. This surge owes both to the overall growth of the...

  • Cannes Lions

    Countdown to Creativity: Cannes Lions 2017

    June 17, 2017

    This guest post was contributed by Steve Blakeman, Managing Director-Global Accounts, OMD.  The 64th iteration of the annual Rosé Drinking Championship — er, I mean, the Cannes Lions Festival of Creativity — commences on Saturday, and I’ve taken a sneak peak at the schedule of events to see what’s hot and what’s not. Over the past decade, the trend at Cannes has...

  • Today’s Managers: The Caregivers of Tomorrow’s Talent

    June 29, 2016

    This guest post was contributed by Jill Kelly, Chief Communications Officer, DigitasLBi. I just came back from the Cannes Lions International Festival of Creativity, and it is abundantly clear that creativity is alive and well and remains the visible currency for humanity to express itself. Cannes Grand Prix winners The Next Rembrandt (JWT for ING) and Justino (...

  • 17 Quotes That Defined Cannes Lions 2016

    June 27, 2016

    The Cannes Lions International Festival of Creativity, which concluded last week, featured stars of the advertising industry such as...

  • Avoiding the Knee-Jerk: Why Digital Is Everything But Not...

    June 27, 2016

    Sunday morning after… I’m sitting in front of my keyboard watching the sun come up over the beach in Cannes…still basking in the glow...

  • Virtual Reality, Empathy and the New Age of Storytelling

    June 23, 2016

    Storytelling is a concept explored in detail during the sessions at the Cannes Lions International Festival of Creativity. On stage at...