Increasingly, marketers are gaining a deeper understanding of what employee advocacy is and why it’s important. Maybe you’ve read an article or two delving into the business benefits of employee advocacy, including its powerful ability to boost a brand’s thought leadership. But short of embracing an employee advocacy program yourself, it’s challenging to gauge...
LinkedIn Elevate Articles
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- Topics:
- LinkedIn Elevate
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If you’ve ever considered an employee advocacy program for your organization, or have even heard of the term employee advocacy, you’re probably aware there are a bevy of different tools & programs available. And while 94% of B2B buyers conduct online research at some point in the buying process (Accenture), getting a true sense of a tools and capabilities can be...
- Topics:
- LinkedIn Elevate,
- Employee Advocacy
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By now, you likely have a base understanding of what employee advocacy is and why it’s important. You’ve probably perused a few articles espousing the many business benefits of employee advocacy, including its remarkable ability to boost a brand’s thought leadership. But unless you’ve actually formalized your program by adopting an employee advocacy platform,...
- Topics:
- LinkedIn Elevate
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Building your brand reputation on social media involves more than just your brand accounts. For maximum impact, more brands are...
- Topics:
- LinkedIn Elevate
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If you’re a marketer charged with implementing a full scale employee advocacy program for your enterprise (or even SMB) operation, you...
- Topics:
- Employee Advocacy,
- LinkedIn Elevate
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Like many terms and phrases, the definition of employee advocacy varies based on the source. In the past, we have offered our own...
- Topics:
- LinkedIn Elevate,
- Employee Advocacy