LinkedIn SlideShare Articles

  • What’s Trending: What’s Trending: Does the Status Quo Keep You Safe or Hold You Back?

    What’s Trending: Does the Status Quo Keep You Safe or Hold You Back?

    September 16, 2016

    This past week, iPhone users had to grapple with a difficult choice: keep their old phone and hold on to headphones, or switch to the new model with no headphone jack? Apple’s decision to ditch the standard 3.5mm jack led the Internet to freak out in ways only the Internet can. Some noted that the technology had worked fine for over 100 years and didn’t need to...

  • The B2B Marketer's Six-Step Guide to Creating Effective Content [SlideShare]

    The B2B Marketer's Six-Step Guide to Creating Effective Content [SlideShare]

    August 1, 2016

    Imagine your boss drives you out into the middle of nowhere. No street lights. No cell reception. Before you can ask what’s going on, she says, “Meet me at the finish line,” and kicks you out of the car. As her tail lights fade into the distance, you realize you have no idea how to get to the finish line. You don’t even know what "the finish line" looks like....

  • Use These 21 LinkedIn SlideShare Tips and Facts to Supercharge Your Content Marketing

    February 15, 2016

    One of the major challenges of marketing in the B2B space is communicating complex information in a compelling way. As marketers, we know that content with a strong visual component appeals to readers. But it can be difficult to, for example, distil a 3,000 word white paper into an infographic. Slide-based presentations are a great way to give your audience the...

  • How Can I Best Use LinkedIn SlideShare for Lead Generation?...

    October 29, 2015

    Editor’s Note: This post is authored by Taylor Greason, Senior Manager, Corporate Development at LinkedIn. Welcome to Ask LMS, where...