Using LinkedIn for Lead Generation

Are you looking to increase the number of quality leads from LinkedIn? Join our session where we’ll walk you through best practices for lead generation including the best ad formats to leverage for your lead gen objectives, content strategy, a demo of lead gen forms and how to measure ROI with conversion tracking.

This class is ideal for those already familiar with LinkedIn ads, looking to learn more about lead generation.


  • 10:30am: Introductions
  • 10:35am: Class in Session
    • Lead Generation Strategies
    • Optimizing for Lead Generation Campaigns
    • Lead Gen Forms Demo
    • Measuring ROI with Conversion Tracking
  • 12:30pm: Class Ends