Alex Hisaka

Posts by Alex Hisaka

  • One Red Seat in Stadium of Black and White Seats

    3 Ways Sales Pros Can Achieve Personalization at Scale

    March 28, 2017

    It’s easy to see why personalization at scale is such an intriguing concept for both marketers and salespeople. Nearly half of B2B decision makers don’t respond to sales professionals who don’t personalize their messages. But creating personalized messages takes time, so we could all get used to clicking “send” just once and making every recipient of our list...

  • Signs Reading Stop and Wrong Way

    The Top 5 Mistakes That Sink a LinkedIn Profile

    March 28, 2017

    There’s plenty of talk about ways to enhance your LinkedIn profile by showcasing your personality, expertise, experience, and professionalism. And doing so is a smart move since your profile directly impacts your social selling efforts. In this post, we focus on five misguided LinkedIn profile practices. If anything below causes you to say, “OMG, I do that!” or...

  • Time to Adapt Block Being Pulled Out of Stack of Wooden Blocks

    How Sales Professionals Succeed in the Age of the Customer

    March 24, 2017

    Sales professionals need to adapt in the era of the empowered buyer. You’ve heard this before, but what exactly does this mean for you on a day-to-day basis? In its annual report, Salesforce Research surveyed over 3,100 global sales professionals to understand how the role of sales is changing and what defines success in the Age of the Customer. Here are three...

  • Metal Whistle on Pad of Paper with Pen

    5 Key Metrics for Coaching Your Sales Team to Higher Win...

    March 23, 2017

    As a sales leader, you’re not just tasked with overseeing your team’s activities and performance – you’re charged with optimizing the...

  • Businessman Jumping Over Obstacle

    The 7 Top Sales Blunders, and How Modern Sales Pros Avoid...

    March 22, 2017

    Sales is a competitive profession and the spoils go to those who hone their game. The top reps continually build their knowledge and...

  • Door Opening to the Future

    Trending This Week: The Future of ABM

    March 17, 2017

    Account based marketing (ABM) isn’t just a hot topic for marketers these days. It affects how many of us sell, which is why we...