With at least 5.4 decision-makers now involved in the average B2B purchase, successful selling is dependent on finding and engaging these stakeholders. LinkedIn Sales Navigator combines LinkedIn's network data, relevant news sources, and your accounts, leads, and preferences to help you identify key contacts and reach out with customized recommendations and insights.

Successful companies like Google use LinkedIn Sales Navigator to: 

Focus on the right people and companies with Premium Search and Lead Recommendations

Stay informed on key updates at your target accounts through notifications about news mentions, job changes and LinkedIn posts

Build trust with your prospect and customers by leveraging warm introductions