The impact of COVID-19 has thrown emerging trends into overdrive. Our research undercovers new insights into buying and selling that can help your sales organisation prepare for a future that is coming at us faster every day.
These 7 trends are shaping the future of sales in APAC.
Virtual selling is good for sellers; it’s even better for buyers.
63% of buyers say working remotely has made the purchasing process easier.
Sales organisations are preventing their sellers from putting buyers first.
61% of sellers say they always put the buyer first but only 29% of buyers agree
Sales orgs and sales managers must prepare for an ongoing hybrid working world.
78% of sales managers agree that the ability to cope with change is more important than it was five years ago
There are 7 sales behaviours blocking deals.
46% of buyers won’t buy from sellers who offer misleading information
Sales technology provides the key pathway to building trust.
84% of sales professionals say their organisation plans to invest more or significantly more in sales intelligence tools
Evolving Sales Operations roles are reinforcing data-driven strategies in sales organisations.
82% of sellers say they lost/delayed at least one deal in the past year because a key prospect changed jobs
Buyers and sellers are finding greater connection on LinkedIn.
74% of sellers say they are committed to expanding their LinkedIn network in 2021