A Smarter Way to Sell:
Account Based Selling 101 with TOPO
Duration: 60 Minutes
Learn battle tested tactics on how to get started with ABS in the most practical and effective way
Account Based Selling (ABS) is proven to increase pipeline and close deals by focusing on quality over quantity.
LinkedIn's top sales executive, Michelle Johnson, and TOPO senior sales analyst, Neil Harrington, deep dive into the pillars of ABS, plus provide real, tactical models and tools on how to immediately get started with an account based strategy.
What you'll learn:
- How account based selling differs from commonplace sales strategies
- How to flawlessly execute a personalized selling approach
- Take-home models to create compelling case studies, messaging, and more
- Targeted sales plays to engage key accounts
LinkedIn Sales Solutions