Connect and Engage with the Tech Buying Committee

The COVID-19 pandemic has forced B2B buyers and sellers to go digital in a massive way. What started out as a crisis response has now become the next normal, with big implications for how buyers and sellers will do business in the future.

What implications does this have for the tech industry? When it comes to business technology purchases, research shows that it now touches 80% of the enterprise, as tech buyers increasingly seeking input and advice from peers and experts, such as end-users, external influencers and cross-functional stakeholders.

In this webinar, you’ll get to:
1. Hear first-hand as we discuss about the accelerated digital transformation of sales through a tech giant’s lens, with special guests from Lark and Infosys

2. Learn interesting trends about the tech buying committees of today and how they have evolved, based on data from LinkedIn’s research

3. Discover two essential strategies on how to connect and engage with key tech buyers

4. Learn how sales tools such as Sales Navigator can help you find, understand and engage key tech buyers easily

Watch now!

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Featured Speakers

Geana Barbosa
Geana Barbosa
Head of Key Accounts, APAC
LinkedIn Sales Solutions

Srividhya V.S
Srividhya V.S
Global Head,
Sales Effectiveness & Enablement
Infosys
Mridula Sudan
Mridula Sudan
Key Account Manager, APAC
LinkedIn Sales Solutions

Lawrence Chua
Lawrence Chua
Head of Commercial
Operations & Enablement
Lark