The Sales & Marketing Think Tank: Create a Successful Change Management Strategy

To succeed, digital collaboration tools, data relevance and insights are essential as we evolve into a world of hybrid selling and borderless economy. Even as we adapt to cope with COVID-19, it's highly unlikely that we’re going back to the pre-pandemic days of traditional face-to-face selling.

As more organisations' technology stack grows increasingly complex, many struggle to unlock the true value of technology solutions — to reap the promised returns of investment. So how can businesses create a sustainable transformation strategy to protect their technology investments? That’s the question we’ll be answering in The Sales and Marketing Think Tank: Create a Successful Change Management Strategy.

Join us as we uncover best practices in sales transformation and successful change management:

Understand how the pandemic has changed organizations’ technology stack and how to incentivize your team to adopt them
Learn what makes a transformation strategy successful and the challenges to anticipate
Identify key stakeholders to engage with and how to nurture that relationship further to support change

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