We hear plenty of excuses against using LinkedIn to attract and find candidates: “It’s too expensive.” “It’s only for big companies.” “It won’t help me build my brand.” So, we decided to see how reasonable those claims actually were. Guess what? They’re not.

In this guide, we investigate misconceptions including:

  • Who’s using LinkedIn
  • Building a strong brand with minimal resources
  • The difficulties of tracking ROI

Find out which common misperceptions we debunked, and learn how we can help you grow your business.

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