John Flannery

John Flannery

VP, Online Marketing & Communications, XL Group plc

John Flannery

John Flannery is a digital strategist working at the intersection of design, technology, people and process. At global commercial (re)insurer XL Group, John sets the enterprise strategy for digital marketing and communications. His external responsibilities drive business development and brand value through web, email, search, mobile/apps and social media. Internally, he champions XL’s intranet and collaborative technologies toward greater organizational productivity. He led website and intranet redesigns which received multiple accolades and awards, including Nielsen Norman Group’s Intranet Design Annual 2013. John manages a global team of marketing and communication professionals.

John’s creative background and multi-disciplinary approach to product design/development has served the firms he’s worked with to realize transformative innovations. John is a graduate of the Rhode Island School of Design, has participated in Harvard Business School and MIT Sloan coursework and holds multiple design patents.
Twitter: @jpflannery

Sessions

  • Wednesday, February 12, 2014 1:00pm - 2:00pm

    Social Selling

    • Dan Swift, Director of Sales, LinkedIn Sales Solutions, Financial Services, LinkedIn
    • Amy McIlwain, President, Financial Social Media
    • Martin Gagnon, Senior Vice President, Intermediary Business Solutions, National Bank of Canada
    • John Flannery, VP, Online Marketing & Communications, XL Group plc

    One of the biggest missed opportunities in business today is not leveraging LinkedIn on a corporate basis to differentiate you and your financial institution from the competition.  In this sixty-minute workshop, experts from LinkedIn Sales Solutions and senior leaders from leading financial institutions will share their innovative approaches to using LinkedIn to help support sales efforts.  You will learn about the opportunity your institution is missing by not engaging, how to build great profiles that attract prospects to your financial institution whilst deepening relationships with existing clients, how to leverage company connections to eliminate cold calls, and how to stay on top of market movements. Most importantly, you will learn about how to increase sales and reduce redundant and wasted effort by your revenue producers.