A panel of B2B’s best will discuss how top brands are investing in content, programs, nurturing strategies, and the latest marketing technologies to scale growth. Ten years ago marketing automation was just a twinkle in the eye of only the most visionary—now, it’s the price of admission.

We’ll ask our panel for their take on the future, where they see the greatest opportunities for disruption, and what real-world tactics they are using that are driving results. 

Marketing has undergone a massive transformation in the last decade. And it will only continue to evolve at an accelerated pace over the next five years as more innovative technologies emerge.

Equipped with ever more sophisticated tools, B2B marketers are uniquely poised to impact business and drive revenue like never before.

In his address, Russ Glass, Head of Products for LinkedIn Marketing Solutions, will talk about the challenges and opportunities posed by an increasingly complex buyer’s journey and share valuable insights on how to not only keep pace, but forge confidently ahead