Jakub’s challenge

Facing a talent shortage at Intel’s offices in Poland, Jakub’s team sought to attract talent from nearby Krakow and Warsaw. With a limited marketing budget, Jakub and his team needed to be as efficient as possible.

The solution

Talent Insights showed Jakub that talent in Krakow was concentrated within a few companies, whereas in Warsaw, talent was much more distributed.

The results

Knowing where talent was located and how it was distributed, Jakub coordinated marketing activity in Krakow and ran a billboard campaign targeting top employers of his target talent.

20% boost to careers page visits showing increased awareness among target talent.

Saved on time, identifying nearby talent hubs in a few clicks with Talent Pool Report

Increased trust from leadership to affect strategy, supporting recommendations with shareable reports

At Intel, building a better world is our business. Our mission is to utilize the power of Moore's Law to bring smart, connected devices to every person on earth while serving as a role model for how companies should operate.

We power amazing experiences through a diverse product line and exciting partnerships. Our strategy is a virtuous cycle of innovation—the cloud and the data center, the Internet of Things, memory and FPGAs all bound together by the goal of greater connectivity and enhanced performance.