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What does a sales executive do?

A sales executive is crucial for business growth responsible for driving revenue by selling a company’s product or service – by bringing in new clients and maintaining existing ones. Whether you’re a B2B or B2C business, sales executives have exceptional product knowledge with strong commercial awareness about inside sales, field sales, and the industry.

The duties and responsibilities of a sales executive include working with customers to understand their requirements, recommend services/product to meet those needs, and provide feedback to cross-functional teams for product development.

As this is a people-facing role, sales executives are skilled at managing various client relationships, excellent communicators, and persuasive negotiators. They also analyse the sales data to identify opportunities for improvements, impact marketing campaigns, and drive business growth.

‘Business Development Executive’ is a common job title used to identify sales executives in India. 

Introduction:

We’re looking for a proactive and experienced sales executive for our team at [company name]. The candidate will actively take ownership of our product, support business growth, and foster relationships with our clients. If you have a passion for sales, have excellent communication skills, and love working in an exciting, fast-paced, people-facing environment, you’ll be a perfect match for our sales team.

We offer competitive remuneration, benefits packages, and opportunities for growth and advancement within the company. We are an equal-opportunity employer and welcome candidates of all backgrounds to apply.  

Your role

  • Actively search for new business opportunities and identify important prospects through networking and research. You will be dealing with high-ticket clients such as CEOs, CFOs, finance directors, finance managers, and the like.
  • Bring in new clients for our organization while retaining the existing ones. You will act as the key point of contact for our clients.
  • Conduct product demonstrations and presentations to prospective clients, negotiate contracts, and finalize sales deals.
  • Work with other departments (marketing, content, customer service) to maintain and boost customer experience.
  • Attend industry events and trade shows to promote our products, at home and abroad.

Your tasks

  • Qualifying leads generated by the marketing team and mapping out a down-funnel journey for every prospect.
  • Scheduling and attending discovery calls, conducting product demos, following up with existing clients, collecting feedback, and maintaining business relationships.
  • Identifying new sales opportunities through cold calling, emailing, and networking events and initiating contact with the right prospects.
  • Preparing sales reports with critical targets, trends, and highlights on a quarterly basis, and analysing data to improve sales approach across the funnel.  

Required skills and qualifications

  • You have at least three (3) years of experience working in a customer-facing role, preferably in a B2B SaaS company.
  • You have strong problem-solving and decision-making skills with demonstrable knowledge of sales techniques and strategies.
  • You have excellent interpersonal skills, research capabilities, negotiation skills, and essential analytical capabilities.
  • You are fluent in English, Hindi, and at least one regional language.

Preferred skills and qualifications

  • A degree in marketing, sales, ads/promotions, communication, business management, or a similar field
  • Skilled in CRM and lead generation platforms such as LinkedIn Sales Navigator, Salesforce, and HubSpot
  • Working knowledge of data analysis tools such as Microsoft Excel
  • Credible sales certifications such as CISP and CSLP