Danielle Burke

Danielle Burke

Senior Product Marketing Manager, LinkedIn

Danielle Burke

Danielle Burke leads product marketing for LinkedIn Elevate, a product designed to help companies empower their employees to become social professionals. Danielle manages LinkedIn's internal employee activation program and has worked with over 100 companies to understand their employee activation needs and create a product to make them more successful. Prior to LinkedIn, Danielle helped CPG companies develop new products to delight consumers. Danielle holds a BS from the University of Pennsylvania and an MBA from Stanford Business School.  

Sessions

  • Thursday, October 08, 2015 9:15am - 10:00am

    The Power of Employee Activation: Build Relationships and Drive Results

    Social star salespeople -- those who share often and have high engagement with their shares on social media -- are 45% more likely to exceed quota. When employees share content they build credibility with the prospects and customers in their networks, and this drives real results. Learn how Fortinet has empowered their sales teams to become social professionals by making it easy for them to share quality content.