David B. Thomas is Senior Director of Content and Engagement for salesforce.com. Dave leads the company’s efforts to engage with and inform Salesforce customers and communities. He joined the company with the Radian6 acquisition. Before Radian6 he was Executive Director at New Marketing Labs. Dave also served as Social Media Manager for SAS, directing social media strategy, policies and training.

He is co-author with Mike Barlow of The Executive’s Guide to Enterprise Social Media Strategy.

A marketing professional with more than 20 years experience, Dave began his career as a reporter and has been engaging online since 1994 and blogging since 2002. More at dbthomas.com.