Download our latest ebook on sales & marketing alignment

- The 7 steps towards true alignment
- How to evaluate your current sales and marketing processes
- Establish common metrics, objectives and buyer profiles

We also share success stories from Oracle, American Express, Dell, and other leading companies who've put this into practice.

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Listen to this video tutorial to hear how SAP has achieved cross divisional alignment. You will learn:

- How social selling blurs the line between sales & marketing
- How you can develop a marketing enablement program
- Content from a sales perspective
- The SAP story: Implementing a social selling program

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