The LinkedIn SNAP (Sales Navigator Application Platform) program connects LinkedIn Sales Navigator’s features to partner business-intelligence/analytics, CRM, and sales-engagement platforms to automatically sync data, surface timely account/lead insights, and reduce tool-switching — saving your sales team time.

LinkedIn Sales Navigator’s Embedded Experiences are available in the Advanced Plus plan with select SNAP (Sales Navigator Application Platform) sales-integration partners like Gong, HubSpot Smart CRM, Microsoft Dynamics 365, Oracle Sales, and Salesforce. It builds on Embedded Profiles, offering enhanced features like Account IQ, Relationship Map, and buyer alerts directly inside your CRM's (or Gong's) interface — so you can research and act without switching tools.

Some of LinkedIn Sales Navigator’s newest SNAP (Sales Navigator Application Platform) sales-integration partners include Freshworks. In addition, the Sales Navigator Advanced Plus plan's Embedded Experiences feature is now available with HubSpot Smart CRM and Oracle Sales.

You can activate the integration from your CRM’s marketplace or settings, then connect your LinkedIn Sales Navigator account to start syncing data and features. For step-by-step instructions, check out our LinkedIn sales-integration technical guides.

LinkedIn Sales Navigator partners with business-intelligence/analytics (e.g., Microsoft Power BI, Tableau), CRM (e.g., HubSpot Smart CRM, Microsoft Dynamics 365, Oracle Sales, Salesforce), and sales-engagement (e.g., Outreach, Salesloft) platforms. For a full list, visit our SNAP Partners Directory page.

Embedded Experiences and Embedded Profiles are both LinkedIn Sales Navigator Advanced Plus plan features. However, Embedded Experiences deliver Sales Navigator capabilities like Account IQ and Relationship Map directly into Gong or your CRM, and are only available on select CRMs (i.e., HubSpot Smart CRM, Microsoft Dynamics 365, Oracle Sales, Salesforce).

LinkedIn Sales Navigator’s SNAP (Sales Navigator Application Platform) sales-integration partners save sellers time by reducing tool-switching, uncovering contextualized account insights in context, and helping sales teams personalize outreach more effectively.

LinkedIn is currently not accepting new applications for the SNAP (Sales Navigator Application Platform) sales-integration partner program. You can still explore the program’s analytics, display, and sync service capabilities on the Microsoft-LinkedIn SNAP page to prepare for potential future opportunities.