Wednesday, October 07, 2015 11:15am - 12:00pm
The Science of Social Selling: Measuring Adoption and Results With LinkedIn
- Philip Amato, Marketing Communications Manager, Microsoft
- Brian Galicia, Technical Sales Director, Microsoft
- Lauren Mullenholz, Insights Leader for Sales Solutions, LinkedIn
The social selling movement finally has its defining metric, the Social Selling Index (SSI). See real world examples of how sales teams are embracing SSI to promote strong social selling behaviors, and learn how companies are quantifying and proving the impact to their results.