Advertising

How to get started

First, build your company's brand and build trust with your community.

Second, create your first ad campaign on LinkedIn's ad platform.

Ad formats

Reach and engage a professional audience in the LinkedIn feed.

Engage your prospects where professional conversations happen.

Engage prospects with ads automatically personalized to them.

Self-service ad formats to create campaigns in minutes.

Learn More

Discover how much it costs to advertise on LinkedIn.

Reach the people who matter most to your business.

Qualified leads come from a quality audience on LinkedIn.

An easy way to reach new audiences by amplifying your best content.

Measure the true impact of your LinkedIn ads.

Measure the ROI of your LinkedIn ads.

Choose your LinkedIn ad format based on your objective and customer journey.

LinkedIn and Canva

Love your work.

Grow your business.

Create scroll-stopping images and videos in Canva and then publish them directly to LinkedIn using our built-in apps

Why LinkedIn and Canva

Enhanced Creativity

Start with templates made for LinkedIn, including image and video formats. Make professional content that performs.

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Streamlined Workflow

Use the LinkedIn or LinkedIn Ads apps made for Canva to publish directly to LinkedIn. No downloading, uploading, or switching tools needed.

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Reach New Audience

Share your content with over 1 billion professionals on LinkedIn. It's where decisions get made and business gets done.

 

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How it works

Step 1: Design in Canva
 

Start with Canva templates created specifically for LinkedIn or create your own image or video from scratch.

Step 2: Connect to LinkedIn
 

Search for the LinkedIn or LinkedIn Ads app in the Canva app marketplace to publish your design directly as an organic post, or the LinkedIn Ads app within Canva's app marketplace to promote it through Campaign Manager.

Step 3: Publish or promote on LinkedIn
 

Once you've connected to your LinkedIn account, send your designs straight to LinkedIn.

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Earn $500 in ad credits with your first LinkedIn Ads campaign

New to LinkedIn? First-time advertisers who spend $500 on LinkedIn Ads can receive up to an additional $500 in ad credits. It's a simple way to extend your reach using your designs from Canva.

Offer available to new LinkedIn Ads customers only. Terms and conditions apply

Ad Credit Offer Terms & Conditions

How to receive your credit

Connect your eligible LinkedIn Ads Account with a partner integration

Within 7 days, if your account is eligible, you will receive an email from LinkedIn to the primary email address on your LinkedIn account confirming your enrollment in the offer (the “Enrollment Email”).

Once you receive the Enrollment Email confirming your eligible account enrollment in the offer from LinkedIn, spend $500 (or local equivalent), excluding any taxes, on LinkedIn Advertising through the LinkedIn Ad Account enrolled in the offer within the timeline specified in the Enrollment Email, and $500 (or local equivalent) will be credited to your enrolled account within 48 hours.


Offer details and exclusions

This offer is only available for new LinkedIn Advertisers (meaning the company page associated with the LinkedIn Advertising account has never advertised on LinkedIn) and to newly linked LinkedIn Ads and partner integration (previously connected accounts are not eligible).

You must be a Page Admin or Account Manager of an account to be eligible for this promotion.

In order to receive the offer Enrollment Email from LinkedIn, members must opt-in to receive promotional offers from linkedIn (In your LinkedIn Email Settings under ‘Profile’, enable  the setting for ‘Tips and offers to help you get the most out of LinkedIn’).

Any spend made in the LinkedIn Ad Account prior to receiving the Enrollment Email will not count towards the $500 (or local equivalent) spend requirement to receive the $500 (or local equivalent) credit.

Credits apply to future advertising costs only. Credits cannot be applied to costs accrued before credit was applied to the eligible Ad Account. Credits cannot be redeemed for their cash equivalent or any other services on LinkedIn.

Credit will expire one (1) year after the credit has been applied.

One promotional offer per customer.

Credit cannot be combined with other offers or discounts.

Offer is non-transferable between LinkedIn member accounts, LinkedIn Ad Accounts or LinkedIn Company Pages - may not be sold or bartered.

You must have an active credit card enabled on your LinkedIn Ad Account and be using credit card billing to be eligible for this offer (customers leveraging linkedIn invoicing are not eligible for this offer).

Advertisers will be charged for all advertising that exceeds the promotional credit. Advertisers can suspend their ads anytime before the promotional credit amount is exhausted if they do not wish to receive additional advertising charges. Advertisers will not be notified once the promotional credit is exhausted.

Advertisers are responsible and may not use promotional credit for the payment of any taxes, currency conversion fees, or other charges imposed by third parties. Payment of any taxes or other fees by Advertisers will not count towards earning any promotional credit.

Your account must be successfully billed by LinkedIn and remain in good standing in order to qualify for the promotional credit.

Eligibility solely determined by LinkedIn.

Offer may be revoked for any time for any reason by LinkedIn.

All ads are subject to the LinkedIn Ads Agreement and the LinkedIn User Agreement.

Your $500 promotional credit is subject to these terms.

Your use of this voucher and/or the promotional credit constitutes your acceptance of these terms and conditions. Offer void where prohibited by law.

The $500 promotional credit is subject to these terms: https://www.linkedin.com/legal/ad-coupon-terms

 

Get started with LinkedIn and Canva

Have questions?

Talk to a specialist now

Learn more about LinkedIn Ads