Advertising

How to get started

First, build your company's brand and build trust with your community.

Second, create your first ad campaign on LinkedIn's ad platform.

Ad formats

Reach and engage a professional audience in the LinkedIn feed.

Engage your prospects where professional conversations happen.

Engage prospects with ads automatically personalized to them.

Self-service ad formats to create campaigns in minutes.

Learn More

Discover how much it costs to advertise on LinkedIn.

Reach the people who matter most.

Qualified leads come from a quality audience on LinkedIn.

An easy way to reach new audiences by amplifying your best content.

Trusted integrations and services to power marketing.

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LinkedIn Growth Hub for Agencies

Discover the tools to create successful ad campaigns for your clients.

Why agencies choose LinkedIn

LinkedIn helps you convert impressions into measurable pipeline and revenue. Our suite of sophisticated B2B targeting and measurement tools are designed to help you drive results for your clients’ campaigns. 

Audience

140 million plus

Decision-making and C-suite members who can see your ads.

Pipeline

140 million plus

of new business deals, 29% of MQLs, and 36% of SQLs are impacted by LinkedIn Ads.¹

Return

121%

ROAS, more than any other major ad network including Meta and Google.¹

Trust

140 million plus

of B2B buyers embrace LinkedIn as the most trusted platform for creator content.²

1. Source: Dreamdata Benchmarks Report, 2026

2. Source: Global Web Index Power of Influence Survey for LinkedIn, 2024

Tools for agencies

LinkedIn’s suite of tools, designed to help your agency target the entire sales cycle.

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Agency Onboarding Guide

Get started on LinkedIn with this step-by-step guide for agencies.

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Business Manager

Simplify your agency's experience marketing on LinkedIn by grouping your different Ad accounts, client Pages, and people together under a single umbrella.

Resources for agencies

Continue strengthening your knowledge of LinkedIn Ads with our key resources for agencies.

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Agency One-Pager: LinkedIn Ads Solutions

Your go-to guide to help quickly match LinkedIn Ads solutions to client needs and confidently draft strategies and recommendations that align with your clients’ goals.

  

  

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LLMs and the Future of AI Discovery: The Agency Opportunity

Explore how AI discovery is reshaping B2B visibility, why it matters for agencies, and how to take action on LinkedIn to support smarter client conversations.

  

  

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Powering AI Visibility with LinkedIn

Discover three best practices to help your agency and clients get discovered, cited, and surfaced by LLMs.

  

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Agency Guide to Business Manager

Learn how your agency can use Business Manager to easily manage all of your ad accounts and client pages from one central location.

  

  

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Monthly Invoicing for Agencies

Agencies and their clients can manage their invoicing payment method in two ways. Follow this guide to determine what works best for you.

  

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Agency Playbook: LinkedIn Video Ads

Discover how video can drive results for clients on LinkedIn with this exclusive playbook for agencies.

  

  

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LinkedIn Ads Video Ecosystem

Discover how to incorporate LinkedIn’s expanding range of video and CTV solutions on B2B media plans to build buyer confidence and drive measurable outcomes.

  

  

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Agency Guide to CRM Sync

Explore CRM Sync to connect your client’s CRM with LinkedIn Ads and measure real impact from leads to pipeline and revenue.

  

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Executive Thought Leadership on LinkedIn

Learn how to build executive influence on LinkedIn that turns credibility into measurable business impact for your agency.

  

  

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Turning Agency Executive Presence into Engagement: LinkedIn Live & Video

Learn best practices for video storytelling and episodic content to build executive presence and drive engagement on LinkedIn.

  

  

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10 Post Ideas to Kickstart Agency Executive Thought Leadership

Get ready-to-use post ideas to build credibility, visibility, and influence on LinkedIn.

  

  

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On-Demand Training Videos & Webinars

Accelerate the success of your advertising campaigns with our videos and webinars.

  

  

  

  

Training for agencies

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Support for agencies

Need help? Whether you prefer self-serve resources or need personalized guidance, LinkedIn has you covered.

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FAQs

Get answers to your questions on ad specs, targeting, campaign optimization, and more.

Ad rejection help

If your ad was restricted or rejected, learn how to submit an appeal to have it reviewed again.

Customer success stories

Audrey Deng

Audrey Deng
Senior Manager, Demand Generation, International Markets (APAC) O'Reilly

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“LinkedInʼs insights have been very useful in helping us refine our strategy, especially given our modest budget. We are pleased with the results and gearing up to extend our efforts to grow in APAC.”

James Carroll

James Carroll
Team Lead, Paid Social

Tableau

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“There are just so many options for targeting. LinkedIn gives us the unique opportunity to target exactly who we want. And the lead quality from Sponsored Content is higher than any other social platform we advertise on.”

Sean McGinty

Sean McGinty
Vice President of Marketing
SnapCap

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“The targeting capabilities that exist on LinkedIn enabled us to engage specific industries with tailored content.”

Build strategic campaigns that deliver results for your clients

Have questions?

Talk to a specialist now

Learn more about LinkedIn Ads