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Make 2020 Your Year, and Decade


We've curated tips and resources to help set your
marketing strategy up for success.

Make 2020 Your Year, and Decade


We've curated tips and resources to help set your marketing strategy
up for success.

Build Deeper Connections with Tomorrow's Decision-Makers


Inspire Brand Affinity
Give buyers and influencers a reason to care about your solutions with emotional, insightful and educational content.

Set Your Messaging in Motion.
Watching and listening is the new reading — leverage video to earn the attention of audiences who matter most.

Drive Growth for 2020 and Beyond
Gen Z will soon have a seat at the table. Keep your brand top of mind with thought leadership and multimedia content that extend beyond the company blog.

Bolster Your Performance with Future Customers

62%

of your media budget should be invested in brand activation, according to IPA Databank.

40%

of your audience will change jobs in the next 4 years. Build the relationship now.

45%

of sales can be influenced by quality thought leadership during the decision-making process.

Kickstart Your Marketing Strategy with New Resources from LinkedIn

5 Principles of Growth Webcast


Learn the keys to short- and long-term growth with thought leaders and subject matter experts from across the industry. You'll receive a balanced curriculum of performance and brand marketing approaches.
Watch webcast

A Complete Guide to LinkedIn Marketing Partners


We designed the LinkedIn Marketing Partners program to connect your company with the ideal partner to help you reach your objectives.
See the guide

The Enlightened Tech Buyer


Today's buyers are community-influenced, yet committee-driven. Learn what it takes to navigate the complexity of your customer base with unique LinkedIn insights.

Access Report
  1. The Tech Marketer’s Guide to B2B Video


    Video is critical to a successful thought-leadership strategy. Over three-quarters of executives
    watch work-related videos every week, and 59% prefer watching to reading.
    Hear how B2B marketers are putting video to work.

    Access the full guide
  2. Learn more about LinkedIn video ads.


    "Having a clear plan is a must. What are your objectives? Who do you want to reach?
    How will you measure success?" Rob Coyne, GM, EMEA Hootsuite

    Start exploring
  3. Get video ad tips from LinkedIn.


    "Don't think of video in a silo, but as part of an integrated campaign. Creating a video is just the
    tip of the iceberg." Tessa Barron, Senior Director of Brand Communications, On24

    Get tips
  4. LinkedIn video ad success stories


    Technology brands including HPE, Adobe and Zendesk have used video to
    engage prospective customers with emotive stories on LinkedIn.

    See them here

Share Your Brand's Next Move with 660M+ LinkedIn Members

Get started with LinkedIn's latest ad formats and features

Create campaign

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