As valuable as InMail is for connecting with prospects, the best salespeople only use InMail when a referral isn’t possible. Personal introductions still yield the highest success rates – up to 500% higher than an unsolicited approach.
But if you lack a common connection with a prospect, a wellcrafted, personalised InMail gives you a great shot at starting a conversation.
This eBook explains how to write a standout InMail message, using a proven approach and format for every single InMail you craft.