Having an aligned sales and marketing is the key to success in today’s virtual selling landscape. That’s because it allows you to deliver a seamless customer experience; one that adds value wherever and whenever it is needed.
Our research has found that 97% of sellers and marketers think that bad alignment negatively impacts the customer. However, 9 in 10 sales and marketing professionals say they are misaligned across strategy, process, content and culture.
To get sales and marketing reading from the same page, we’ve put together a guide that walks you through the process of creating a unified approach using LinkedIn Sales Navigator.
By providing sales and marketing teams with a unified tool for precise audience targeting, end-to-end lead management and effective prospecting, Sales Navigator means you can better engage buyers from the start to the end of the buying process.
With the right tools at your fingertips, you can generate more leads, increase your sales pipeline and add value to your customers and prospects.